‘Don’t get vaccinated’: Fake funeral home used to promote coronavirus shot

An ad truck appearing to spread anti-vax messaging caused a stir among US football fans in Charlotte, North Carolina, over the weekend. The vehicle, which had a funeral home’s name and website at the bottom of its giant advert, was emblazoned with a plain black board and a slogan which read: “Don't get vaccinated”. As it happens, though, the advert contains a hidden message. There is no “Wilmore Funeral Home”, which the ad claims to represent, and going to its website takes visitors to a landing page instructing them to do the opposite of what it says. “Get vaccinated now” appears on the site, along with a message that says, “If not, see you soon”. The ad agency, BooneOakley, said it was time to get creative and tackle America’s waning Covid-19 vaccine take-up